Welcome to the Magic Mountains website. I’ll start by explaining what inspired me to set up this unique and future-reaching network. Earlier this year, when skiing in Zermatt in Switzerland, I found a small town where they putting environmental policies into action, with a combustion-engine car free zone: only electric cars are welcome. I looked outside and, inspired by the freshness of the snow covered ‘Marzipan’ mountains and the clean, fresh air, I thought: this is the purity we should be achieving in our everyday working lives.
My background, work and life are essentially involved around logistics, and the mountains’ physical vitality inspired me to set up and introduce a new concept in our field, something to make our world more sustainable. Marzipan Mountains will become the quality assurance label for the field of logistics, something that is currently completely absent.